but to call it an attack on men is utterly ridiculous. By the logic of those offended by it, any piece of media or advertising that features one gender and depicts some of them doing bad things whilst calling them out for it would be an ‘attack’ on said gender.
It would seem that the masses disagree with your viewpoint. If the genders were reversed, I
believe you would be singing a very different tune. Simply put, I company couldn't get away with creating such an ad about women (and I hope you understand that the clip you posted was satirical in nature).
When it comes to ads, the truth is that for the
most part, men are portrayed as bumbling idiots who are constantly being corrected and guided by strong, smart and in-control women. For the most part this makes sense, since ads are designed to sell things, and women are roughly responsible for spending upwards of 80% of all household income. As such, it is logical (although gross) to pander to women while largely disparaging men. However, in the case of the "Jillette" ad, it was aimed at selling things to men and as we can see, the result was very different from what they had hoped for.
The ad was attacking those who bully and sexually harass (two things which, coincidentally, are ingrained into society’s ideas of masculinity). Either you don’t do these things, in which case why would you be offended, or you do, in which case you deserve an awful lot worse than simply being offended. Nowhere in it did it say “you are a man, therefore you do these things”. There is an important distinction between that and what the ad said, ie. sexually harassing people and bullying people is bad (true), it is a problem particularly prevalent in men (also true), some men are already working against the problem (true again) and we should all strive to emulate these people (definitely true). It most certainly did not say “all men bully and sexually harass”.
That is a very interesting take on the ad. Even my leftist friend I talked to about the ad thought it was made it very poor taste. The same is true in the conversations I had with several women. The ad makes it seem that these behaviors are far more widespread than they are. Sure they don't outright say that
all men are perpetrators of these actions, but they really do seem to cast a wide net. This whole toxic masculinity angle of the left is becoming very tiresome.
I’m not saying that the advert was perfect in every way.
An 8 billion dollar loss is definitely far from perfect. Obviously the ad isn't responsible for that entire loss, but judging by the feedback and criticism, it probably lost them much more money than it made them (which runs contrary to the purpose of creating advertisements in the first place).
No need to take my word for it, they are scraping this line of advertisement. So either they changed their social viewpoints, or the ad was a colossal blunder that cost them a huge sum of money. At the end of the day the almighty dollar reigns supreme. Virtue signalling will never be as important as the bottom line.
I’d say that it was a fairly mediocre advert.
See point above.
You have a very interesting rating scale. How many billions must be lost before an ad is to be rated bad or terrible?
However, that is not the reason people are getting upset about it. And if you’re trying to convince yourself that it is, ask yourself why these things are worth getting that angry about when you can find evidence of these things in millions of other ads that you clearly don’t give a f*** about.
Simple. If you wish to see change, you must engage in behaviors (in this case boycotting the product line) that will elicit that change (Gillette no longer making such advertisements). Otherwise, things will continue to deteriorate.
If you don’t like the ad, fine. But calling an attack on all men is utter nonsense.
I have 8 billion reasons why you are wrong!
On a side note, it’s worth noting that most of the people who seem to be getting offended by this ad are the same people who absolutely love hurling around the insult “snowflake” at people who disagree with them. Interesting that.
Hardly. People can simply disagree with the messaging being forced upon them and make corresponding counter-actions. In this specific case it seems to have worked. However, the people that disliked the ad did not cry for a safe space or engage in the typical leftist snowflake type behavior we see far too often.
Engaging in meaningful debate and choosing not to purchase razor blades and shaving gel from a specific company are not the same as:
Do you require further examples? [because I have more... lots more!!! And I shall rain them down upon this thread like a plague of locusts... those before me shall perish in fire and blood and from the ashes of this world I will build a better one! hahaha... too much?

]
What you're engaging in is the adult version of "I'm rubber, you're glue... whatever you say bounces off of me and sticks to you". That's your team buddy! The right-wing has many aspects I disagree with, but the whole triggered safe space culture is definitely not one of them.